How Search Engines Work?

Search engines are designed to crawl and index the World Wide Web discreetly and efficiently to produce useful and informative search results. They search and index millions of web pages containing different and diverse search terms. They run thousands of queries by their user’s everyday. As the web grows everyday, running queries for search engines become even more challenging. Hardware performance and cost are also factors influencing speed of queries and creation of indexes.

How Search Engines Rank the Web?

Search engines base their ranking on an algorithm known as the Page Rank. Page Rank is based on the link structure of the web. The link structure is a citation graph of the web. Search engines create graphs containing millions of hyperlinks. These maps help in rapid calculation of a web page’s “Page Rank”. Page Rank is largely based on academic citation, which is importance based on citation’s and back link’s to a web page. The more the quality and number of citation’s and back link’s a web page receives, the higher will be its Page Rank. Hence, a citation from a page with a higher citation or academic level elicits more Page Rank for a web page, than from a page with less amount of academic value.

Search Engine Architecture

Most search engines are written in high level languages such as C or C++. These languages support development of robust and reliable crawler applications, which need to be run on Solaris or Linux systems. Search engines have dedicated crawler programs to which lists of URL’s are fed. The web pages retrieved by the crawlers are compressed and stored in a repository. Every web page is assigned an ID number. The indexer is a program, which parses the web pages to record each and every word in the web page into a repository. The indexer is also responsible for recording the citations and the back links, which eventually results in the Page Rank for a web page. Parsed web pages are also sorted into Page Rank stacks before being stored in the repositories.

How Search Engines Crawl the Web?

Search engines have at any time about 300 crawlers or ‘Open Connections’ ready to crawl the web. A URL server serves the URLs to these hungry crawlers. Crawlers need to crawl over 100 web pages per second, which amounts to about 600KB of data per second. Robots Exclusion Protocol requires search engines to skip web pages, where the Robot <META> tag is set to NOINDEX, NOFOLLOW. Web sites which do not want their pages crawled or indexed by search engines, resort to this protocol. Search engines skip pages containing this command.

How a Query Generates a Search Result?

A single word query is searched in the parsed web pages stored in the repositories for matches. A query word is checked in the title, anchor text, URL, Meta’s, body content and other attributes for occurrences. Their individual count makes their weight, which is the number of occurrences of the query in the attribute. They are then assessed by their counter weights in comparison to each other. A factor is also involved in assessing a query. It is the importance and value assigned to every attribute occurrence. This leads to a collective weight count and factor, which is used to assess the relative relevance of the web page to the keyword in comparison to other web pages. This is combined with Page Rank to present a search result with the most relevant results.

Multiple word queries are assessed similarly, but weight is dependent on proximity of the search keywords. The closer they occur in the web pages, the more weight and factor they earn. Hence, proximity is equated with relevance and meaning by which collective weight and factor is attributed to them.

How they Earn Income and Stay in Business?

Search engines are dependent on commercial advertisements displayed during search results to earn their livelihood. These search results are relevant to the search keywords. Search engines allow users to advertise their products online for a fee. These advertisements are displayed on the top and right corners of the search results. User’s finding these advertisements useful, in most probability do check them out too. Hence, this leads to more exposure and profitability for the advertisers, due to the search results.

Most Popular Search Engines

The most popular search engines are known by their ability to conduct lightening fast web searches and produce most relevant search results. Every search engine has its own search algorithm and page ranking system. Users always opt for engines, which provide them with relevant and informative searches. The most popular search engines as of now are Google, Yahoo, Bing, Ask, and AltaVista. Also, engines which keep their algorithm updated as per new web trends do end up attracting more users than the rest.

Ben Hogan Apex Blade Irons

Even though Callaway Golf bought out Ben Hogan Apex Blade Irons, a premium creator of golf supplies the name still has power in the world of vast greens and sand traps. The golf irons still bear the name of the man who created a company famous for high powered golf irons that give a professional slice to every ball. Beginners rarely have as much luck with these irons due to the fact that they are much less forgiving. The winner of 63 PGA championships, Ben Hogan applied his understanding of the mechanical aspects of a good swing to his irons. They provide more control and a better feel than irons made for newer golfers who need less precise irons. An experienced golfer with a low handicap knows how to set his swing and where he wants the ball to go, what they need is a club that will listen to them and do exactly what they tell it to.

The Ben Hogan Apex Blade Irons have gold steel shafts, and S4 Stiff Flex which provides a more rigid swing to contact with the ball as hard, or as soft as you desire. For an amateur the momentum of the swing can be difficult to determine and these clubs will not give them any leeway. As a golfer's skills advance using a club with a more rigid shaft means they will get exactly the power of swing they determine is necessary and that makes for much more control and precision.

Each Ben Hogan Apex Blade Irons set comes with a 3-9 iron and a PW that is just right for the best players in the sport to get even better.

Apple iPod Classic

The new Apple iPod Classic is a genius of technical wizardry and sleek looks. At 120 MB of storage, it can hold upto 30,000 songs, 150 hours of video or 25,000 photos. A classic beauty, this one can give you a run for your money. Offerings are in quintessential silver or classic black. The all metal enclosure composed of anodized aluminium and polished stainless steel, make a big difference to how you carry yourself around. Not to talk about 36 hours of battery life, to keep you humming all through the day and into the night. An entertainment apparatus for anyone with a classic taste for music in their genes.

Whether you are listening to your favourite music, watching the latest video or elicit a desire to mix tracks with similar beats, the Apple iPod Classic with a few clicks from its playlist brings forth this magic into reality. A touch of heaven, for anyone trying to reach the higher realms of the senses and being. A vivid 2.5 inch display, adds color and imagery to a desktop, otherwise notorious for its audio prowess. Watching movies and TV shows on the device is all the more easier, than performing the same actions on the real machines. Acts can be stored to be played anytime, anywhere or elsewhere.

And if all these were not enough, Apple iPod Classic syncs photos on your PC by its iTunes application. More amusement hours with iPod games--Vortex, iQuiz and Klondike. Make it your companion at home, to a party or a trip or anywhere the passing hours need to be made your own. A beast of a gadget at an affordable price, up for grabs and to keep. Take a good advice today and own one from the nearest superstore.

Dogs-Mans Best Friend

Dogs can see better in the dark than humans. Their vision enables them to identify fast moving objects due to a higher flicker rate. They can identify people from a mile’s distance. They hear between 40 to 60,000 Hertz. They are excellent hunters and have been used throughout history for their hunting abilities. Their sense of smell enables them to detect prey from large distances. Their olfactory lobes are more developed than other animals. These lobes help them identify and discriminate between more than a million smells. Their ability to hear at very low and very high frequencies make them perfect candidates for hunting prey in the past.

Dogs have been known to rescue people trapped under houses and debris during earthquakes and storms. K-9 teams in law enforcement and officers in tracking units are accompanied by them. They are also used to detect contraband, smuggled goods, and drugs at airports. Many work to watch homes and large estates as guard dogs. As household pets they provide company to young and old alike, and are their master’s best friend. Bomb detection units use them for their tracking capabilities to identify dangerous objects. Dogs in the past have been known to help and rescue ship wrecked, marooned and lost people in oceans.

At an estimate, there are about 400 million dogs in the world. They belong to the mammal group of Canidae, which includes wolves, foxes, jackals, and coyotes. Dogs bear their litters 56 to 72 days after mating. A litter consists of an average of 6 puppies. They are known to have a high degree of cognitive intelligence among animals.  Also, dogs are capable of understanding social behaviours and develop a pattern of recognizing repeated manners of a social system. This makes them adapt faster to communities and societies than other animals.

They are consumed as food in many East Asian countries. Dog meat is a source of vitamins and iron. It is also known to have medicinal properties. They can cause diseases in humans from toxocariasis to hookworm. Dog bites are known to cause rabies. This is caused by being bitten by an infected animal. Symptoms include malaise, headache, fever, acute pain, mania, lethargy and may also cause death. The smallest known dog is a Yorkshire Terrier and the largest known is an English Mastiff. The coats of dogs are usually single layer, but can be double coated in colder climates. They are known to be vulnerable to theobromine poisoning. This is due to the ingestion of chocolate, especially dark chocolate. Dogs are also vulnerable to fleas, ticks, mites, hookworms, and tapeworms.

The Benefits of having a California based Internet Marketing Company

The world of the wonderful internet has open the doors to businesses from anywhere and every to market their products and services in a fast and easy way. A man in Hong Kong can sell a rookie Babe Ruth baseball card to a woman in Canada. A deal can be struck, the money transferred and the shipping ordered and paid for, all in under 5 minutes and the touch of a few buttons. With this marketing availability businesses are moving out of their local areas and expanding to other cities, states and even countries. You can be based in any city in the world and market your products and promote your services in California. The best way to do this would be to get yourself a good SEO company, California based, to help you with your marketing. SEO California internet marketing is theoretically no different then internet marketing anywhere else in that the techniques and the way you analyze the market are the same. Like every market, California has its trends and its consumers have their ways. An SEO California internet marketing company would be more aware of these trends and ways and could help you to better market your business in CA, as opposed to a non-California based SEO company. CA has so many different kinds of people and trends; you really need to be on the inside to know what’s going on.

Why California Internet Marketing?

California has more people than any other US State. That alone is enough of a reason to market your business in The Golden State. You will find a vast variety of people there and many kinds of businesses. You have the aerospace market in the south and the agricultural market in the Central Valley. You have wine coming from Napa Valley, Santa Barbra, Sonoma Valley, Paso Robles and Temecula Valley. There’s the high tech region of Silicon Valley which brings electronics and computers, and we can’t forget Hollywood with its famous entertainment companies. This gives you a vast amount of companies that you can trade with or sell too. Again, to really market to these companies you need an SEO California internet marketing company that knows these industries and what they are looking for to help you. Each one of these industries has specific niches and more niches within those niches. The keywords used to search for things within these niches can be just a few out of thousands of words. Without the proper SEO California internet marketing tools and company, you will get lost in the ocean of keywords and your site will just become another drop in this ocean. Your site will not stand out at all and you’ll be lucky if it gets any traffic. Everyone is trying to market in California now, which means you have a lot of completion. Unique niches are rare these days. Most people take a niche and tweak it a little to make their product or services different. This is good but doesn’t leave much room for keyword play. That makes the SEO game even more difficult. If you do have a niche that no one else has this can also complicate things as the new product will have to be found by consumers using old keywords. Until your unique product or services are known world wide and your brand name becomes the keyword in a search, you will be right up there fighting with the competition for the search engine results.

California SEO Company

An SEO Company, CA based, will know and be able to figure out exactly where, how and to whom your product and services should be marketed; specifically for the consumers in California. This applies to individual customers and to companies. An SEO California internet marketing company will set your site up with the keywords it needs to get traffic from every potential customer. It will make sure that if a corporation needs your services, a simple search on the web will lead them to your page as the first link in the search results. If a mom in San Francisco needs a good babysitting service and that’s what you do, then your page will have the keywords needed to land her there first, making you the first company she considers for her needs. The benefit of having an SEO California internet marketing company is that because they are located in that state they have a much better idea of what that mothers needs are and because they are right there they can analyze those needs much more closely. All this is crucial to perfecting the SEO on your website and getting your page at the top of the search results. Who better to know what the demographics are of mothers in California? A company that is based in New York can research online the statistics of mothers in California but they won’t be able to give you the specific numbers that an SEO California internet marketing company can.

How to Find a Good SEO Company in CA

 All of the above mentioned skills, techniques and benefits of an SEO company, California based, are what a company should be able to do. There are many scammers out there and with everyone trying to get into the California market; your chances of being scammed are high. So where can I find a good SEO California internet marketing company you ask? You already have. This article was written for you by the SEOwebGuys team. We are a California based SEO Company and can provide all of these great services and get your business on to the booming California market. We pride ourselves on the hard work we do and try to keep our customers well informed of what’s going in the SEO world. We can’t vouch for any other SEO companies here but our reputation, achievements and certifications speak for themselves. Take a look at our home page (http://www.stickywebmedia.com) for more details on how good we really are and what more we can do for you.

My Strategies for Fighting Anxiety

Anxiety is a natural expression among all living beings. A person encounters anxiety at one time or another during his lifetime. This might be due to an event like a death of a loved one, calamity due to destruction of house or property, loss of job, disappointment in family affairs or relationships. Recently, a friend of mine suffered job loss and was contemplating suicide. I had to personally talk to him out of it. This was aggravated by the fact that he was facing discordant relationships at home. Usually, anxiety is not singular in character, but accompanied by multiple breakdowns. Perhaps, it is the nature of anxiety to be of multiple characters.

Animals are known to display anxiety in the form of separation anxiety. Pets may choose to chew, bark, whine, scratch furniture, or mutilate their body, if left alone in confinement. Animals with this behaviour are known to be ultra sensitive. In many cases, doors or windows are broken in escape attempts. Animals experience extreme stress in such situations and are known to show such symptoms. Hence, stress can be termed as the main source of anxiety. Therapists suggest calm in handling anxiety affected animals. They advise to provide attention and company to such animals.

There are many ways of dealing with anxiety. To deal with anxiety, you need to know the cause or reason for it. One good way is to analyse the reason for your foul mood. Stress as we know is the main cause of anxiety. To tackle stress, one must try to develop calm. Many people are known to take their lives lightly. Anxiety teaches us to take stock of our lives. It teaches us to face realities we have been ignoring or running away from. For instance, if we don’t save enough for a long time, we could end up in a situation, wherein we might land with serious debts and bad loans. This can cause severe anxiety, forcing us to cut down or foot our basic necessities, such as grocery bills, necessary apparel or winter clothing bills, trips to the internet café, etc. This can eventually cause us to isolate and withdraw into a shell from the rest of society. Hence, developing healthy saving habits help us stay in good standing in the face of difficult situations and prevent anxiety. Another reason for anxiety developing in people is among those who do not maintain healthy or lasting relationships. People who are single, loners, or having a history of discordant relationships are known to exhibit symptoms of anxiety related stress. By maintaining relationships at home, staying in touch with friends, trying to live with partners and trying to amalgamate with our immediate society such as workplace, neighbourhood, community or town enables us to be less prone to anxiety.

People are also prone to anxiety, if they do not meet the targets they set for themselves. These people breathe on high peaks and valleys. High amount of excitement, coupled with very high leverage of expectations can eventually result in exagerrated amounts of anxiety. By maintaining a time table of our activities, our plans for the next six to 12 months, by keeping tag of our finances, we can lower our expectation levels from future events. This can mightily reduce our anxiety levels. In short, being realistic rather than bombastic in our expectations from either our work place, dream of owning a home, achievements from children or in finding the perfect spouse can reduce anxiety. Some people are known to harbor feelings of hate, violence, and dislike for other people, communities, races or work profiles. Such people are lacking in basic hygienes of harmony. Their minds are always lost in selfish thought and action. This eventually leads them to take to negative thought patterns and philosophies. They become interested in causing harm to others as also themselves, without taking account of the consequences. This can cause anxiety among the people around them and themselves, eventually resulting in their total failure to come to terms with reality. Hence, anxiety can also result from our inability to come to terms with immediate situations. By trying to understand other peoples way of life, their thought patterns and belief systems, we can always try to be more tolerant towards others. This can increase our scales of inner harmony, resulting in less anxiety.

Taking all such situations and mind sets into account, anxiety can be curbed by one and all. I have personally followed the above rules in earnest and have reaped rich results. Hope you can replicate it too in your daily lives.

Jewellery Brands of UK

Vinnie Day

Vinnie Day is a jewellery line by designer Vinnie Day, who was born in Ireland and moved to Kenya as a child. After much travel through Seville and South America, she finally settled in London, where she started this jewellery line. The jewellery line draws its inspiration from Kenya and London, with semi-precious stones and unique sand blasted 24 k gold vermell. This combination of couture and class gives birth to a stunning collection of jewellery. Some of Vinnie Day’s clientele include Sienna Miller, Gwyneth Paltrow and Elle Macpherson. Vinnie has a special penchant for love of nature, especially trees. And, this is evident in the Petal and Leaf collections and the bead necklaces by the Samburu women in Kenya make up her designing trademark.

Vinnie Day’s designs are characterized by leaves, petals, hearts, charms, semi-precious stones of garnet, labradonite, amethyst and rotile. The jewellery is hand crafted and silver plated. Her designs are adorned in 24 carat gold and have a unique and distinctive texture to them. The silver is blasted from sand to get the desired Matt effect before it is gold plated. This makes the gold look like chocolate. Her jewellery line is alive with the rhythm of life and is constantly evolving. The petal collection especially is known for its rush of Spanish horses and designed for the Ferias in Seville. Many of her designer jewellery include Gold Plated Double Hoop Leaf Earrings, Gold Plated 3 Bangle Charm Bracelet, Disc Necklace Gold Plated and Boat Earring Gold Plated.

Wouters & Hendrix

This designer line is the brain child of Katrin Wouters and Karen Hendrix. It is based in Antwerp and is one of its major export lines of business. This jewellery mart was started by the duo 20 years ago. They started as best friends and are now an unyielding part of the city’s social fashion scene. Their fine creation’s of jewellery has earned them international recognition. Their adventure and fine-tuning has converted over a period of time into their style. Their craft has also become more and more complicated with time. They have shifted from copper to sterling silver, vermeil mixed with semi-precious stones of Onyx, Smoky Quartz, Rhodolite, White Sapphire and Mother of Pearls. Their semi-precious stone collections are characterized by drops, flowers and rectangles.

Their work is both daring and eclectic with humor as an endless inspiration. The designs usually have mythical creatures, dragons and Pegasus, as well as insect wings. Leaves and flowers also become part of this convoluted pattern. There work has been with most international designers such as Dries Van Noten, Ann Demuelemeester, Paul Smith, and Paul & Joe. Their celebrity clientele include Steven Tyler and Kelis. They have recently launched their “My Favourite Line”, which features some of the stunning pieces of their ultimate works. The collections include a striking oversized filigree ring, to a quirky coin medallion, and a dragon pendant. Each of their work is characterized by the Wouter’s & Hendrix trademark style of work and has a timeless quality to it.

Yossi Harari

Yossi Harari was born in Israel and raised in both Israel and turkey. He grew up around beautiful objects of art and ancient relic’s. He designed his first piece of jewelery when he was eleven. He re-designed a diamond ring for his mother. This set him on a creative course, which has remained so. He got degrees in Gemology and Jewelry Design from The Gemological Institute of America in Los Angeles and in History of Arts from Tel .Aviv University. In 1992, Yossi opened his first showroom in Istanbul. His works are still being created here. His designs are crafted from a variety of metals. They are inspired by the spectacular influences of the place he comes from. He was introduced to the New York market through Muse Imports Ltd. It was founded in 1999 by Jennifer Shanker. He was constantly taken over by the carefree life of the Mediterranean. He is a native New Yorker and has lived in Israel for long periods of his time. He was also taken by the spontaneity and charm of local designers in Israel. Jennifer Shanker came across Yossi Harari when she was searching for wedding rings. This led to their courtship and eventual marriage. After marriage, she would often bring back the 24 carat, pure gold, handcrafted designs of Yossi Harari back home. He has a penchant for strong, exotic and chic designs. The designs have stunning symmetry. They are both modern and timeless. His main attempt has always been to create works of art which is wearable, material and sensual all at the same time.

Yummi Glass

Yummi Glass is a class of hand crafted Murano glass jewelry from Alison Overbeke. Every pendant has been designed in New York and crafted in Murano in Venice. These glass pendants combine the skill and creativity of Italian glass blowers with the high fashion style of New York. Leather cords and silver toggle clasps give a cool and contemporary look to heart shaped jewelry. The trademark of Yummi Glass is designer pendants. They add life to any outfit. The pendant collection is made up of precious and semi-precious stones set in sterling silver and gold. If you need large show stoppers or something classic and refined, you must go for this collection from Murano.

The entire line of Yummi Glass rings, earrings, bracelets, necklaces, and cuff links are individually hand crafted by the most skilled designers in the world. These artisans of Italy are gifted in their skills and creative approach. Ms.Overbeke combines the craftsmanship of these gifted technicians with the real high fashion world’s demand for exquisite jewelry wear in New York.

Ms.Overbeke began working for Yummi Glass in 1999. Her intention was to create a line of jewelry that was elegant and world class. She started with a classic collection of toned jewel pendants on organza ribbon. Soon she diversified into various different collections including the Heart collection, the Safari collection, the Klimt collection, the Sea Life collection, the Butterfly collection, the Gold Collection, the Classic collection, the Ribbon collection and her own exclusive Faceted collection. Yummi Glass’ collection wear provides a clean and classy look for anyone looking for a great image makeover.